New Venture “butterfly & elephant” by GS1 Germany aims to energize the Startup Scene

Eine Person mit Sneakern springt in die Luft

Accelerator to accelerate innovation in the FMCG industry

By providing funding opportunities, solid mentoring, and valuable networking, GS1 Germany aims to accelerate the innovation cycle and promote the introduction of innovative products and practical services based on GS1 standards through its accelerator.

The future 100% subsidiary will be more than just a program. What makes it unique is its close connection to GS1 Germany as a neutral platform and its community of over 95,000 companies. The accelerator butterfly & elephant is designed to bring together the best qualities of the startup and corporate worlds to work in synergy. This close relationship with the parent company is emphasized by offering startups access to coworking spaces at the GS1 Campus in Cologne and direct contact with companies relevant to their industry.
 

GS1 Germany invests in Startups with “butterfly & elephant”

“It is a win-win situation. On the one hand, GS1 standards help innovative product ideas to scale and be interoperable, thus unlocking their full potential. On the other hand, the GS1 community benefits from innovations that rely on the widely adopted GS1 standards in the industry and promote collaboration between companies – collaboration at its best,” said Thomas Fell, CEO of GS1 Germany.

Press Contact
GS1 Germany GmbH
Tassja Wagner
Manager Corporate Communications
Stolberger Straße 108 a, 50933 Cologne
Fon: +49 170 7009027
Email: tassja.wagner@gs1.de